234 results for 'market l'

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  • Marketing Theory
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    Marketing Theory

    Baker, Michael J

    Marketing Theory introduces and explains the role of theory in marketing by uncovering its histories, disciplinary underpinnings, subfields, discourses and debates. From strategy and ethics to...
    $501.42

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  • Markets and Politicians Markets and Politicians
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    Markets and Politicians

    Arye L. Hillman

    Arye L. Hillman There has been much economic theorizing directed at providing the politician with guidance in the design of policies that will amend market outcomes in ways that achieve specified...
    $441.52

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  • Social Media Marketing Social Media Marketing
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    Social Media Marketing

    Tracy L. Tuten

    The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success.Now...
    $158.00

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  • Marketing Theory
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    Marketing Theory

    Michael J Baker

    Marketing Theory introduces and explains the role of theory in marketing by uncovering its histories, disciplinary underpinnings, subfields, discourses and debates. From strategy and ethics to...
    $165.09

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  • Services Marketing Management
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    Services Marketing Management

    Hans Kasper

    In order to deliver excellent service quality, it is critical to understand, create and deliver real value to all stakeholders. The second edition of Services Marketing Management has been thoroughly...
    $152.71

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  • The Global Emerging Market in Transition The Global Emerging Market in Transition
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    The Global Emerging Market in Transition

    Vladimir L Kvint

    A compendium of the work of Vladimir L. Kvint, Global Emerging Market in Transition: Articles, Forecasts, and Studies is an essential guide to understanding the intricacies behind global trends and...
    RRP: $83.49
    $81.82

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  • Marketing with Web 2.0 Marketing with Web 2.0
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    Marketing with Web 2.0

    David L. Anderson

    "Marketing with Web 2.0: Social Networking and Viral Marketing introduces social media marketing to advanced college and first year MBA students. The primary focus is to supplement and enhance the...
    $236.24

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  • Race, Markets, and Social Outcomes Race, Markets, and Social Outcomes
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    Race, Markets, and Social Outcomes

    Patrick L. Mason

    THE JANUS-FACE OF RACE: REFLEC- TIONS ON ECONOMIC THEORY Patrick L. Mason and Rhonda Williams Many economists are willing to accept that race is a significant factor in US eco­ nomic and social...
    $226.80

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  • Principles of Marketing for a Digital Age
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    Principles of Marketing for a Digital Age

    Tuten, Tracy L.

    Winner of the TAA 2021 Most Promising New Textbook award! From understanding buyers to explaining the marketing mix, this award-winning textbook introduces everything you need to know about...
    $153.11

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  • Principles of Marketing for a Digital Age
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    Principles of Marketing for a Digital Age

    Tuten, Tracy L.

    Winner of the TAA 2021 Most Promising New Textbook award! From understanding buyers to explaining the marketing mix, this award-winning textbook introduces everything you need to know about...
    $417.40

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  • High-Flying Adventures in the Stock Market
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    High-Flying Adventures in the Stock Market

    Molly Baker

    PRAISE FOR HIGH-FLYING ADVENTURES IN THE STOCK MARKET "A wonderful read-Baker takes you through a year in the life of a fund manager-it's so well conceived and written that you'll think you were...
    RRP: $90.70
    $88.89

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  • Free Market Tuberculosis Free Market Tuberculosis
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    Free Market Tuberculosis

    Erin Koch

    The Soviet health care infrastructure and its tuberculosis-control system were anchored in biomedicine, but the dire resurgence of tuberculosis at the end of the twentieth century changed how experts...
    $42.74

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  • Designing Competitive Electricity Markets Designing Competitive Electricity Markets
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    Designing Competitive Electricity Markets

    Workshop on Markets for Electricity Econ

    This volume contains papers that were discussed at the fust workshop on Markets for Electricity: Economics and Technology (MEET) held at Stanford University on March 7-8, 1997. The workshop's focus...
    $226.80

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  • Creating Market Socialism
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    Creating Market Socialism

    Carolyn L. Hsu

    In the midst of China's post-Mao market reforms, the old status hierarchy is collapsing. Who will determine what will take its place? In Creating Market Socialism, the sociologist Carolyn L. Hsu...
    $52.54

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  • From Lab to Market From Lab to Market
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    From Lab to Market

    Suleiman K. Kassicieh

    The topic of this book, the commercialization of public-sector technology, continues to grow in importance in the United States and sirnilarsocieties. The issues involved are relevant to many roles...
    $441.52

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  • American Manufacturing in a Global Market American Manufacturing in a Global Market
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    American Manufacturing in a Global Market

    Kenneth Chilton

    The health of American manufacturing has been a cause of real concern during the 1980s. Foreign competition, hostile takeovers, new technologies and a host of other factors have caused dramatic...
    $226.80

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  • Go-to-Market Strategies for Women Entrepreneurs
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    Go-to-Market Strategies for Women Entrepreneurs

    Victoria L. Crittenden

    The role of women in business and society is beset with traditions and expectations that leave women's ambitious desires unfulfilled. And yet, with the rise of the female entrepreneur, this is...
    $202.89

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  • Letter L - Activity Workbook Letter L - Activity Workbook
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    Letter L - Activity Workbook

    Beth Costanzo

    Learn the Letter LLearn the letter "L" in this delightful book for children 2 to 5 years old.Trace letter L Identify uppercase and lowercase LIdentify words that begin with LDauber funLetter L...
    RRP: $9.89
    $9.54

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  • Participation in Postcolonial Wor(l)ds
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    Participation in Postcolonial Wor(l)ds

    Christina Slopek-Hauff

    Participation in Postcolonial Wor(l)ds: Literatures for, on or against the Global Literary Market offers an innovative systematic definition of postcolonial literary participation. Analyzing the...
    RRP: $362.00
    $357.00

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  • L Platers
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    L Platers

    Madonna King

    'In this insightful and practical exploration of female young adulthood, Madonna offers a remarkable way of understanding and sharing the realities of growing up for so many of our daughters.' - Dr...
    RRP: $34.99
    $34.00

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  • International Commodity Trading
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    International Commodity Trading

    Ephraim Clark

    In addition to discussing financial and commodity futures and options, this book links them to the physical economy at large, a linkage which is particularly important when one is thinking of...
    $243.88

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  • Medicine and the Marketplace Medicine and the Marketplace
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    Medicine and the Marketplace

    Kenman L. Wong

    The emerging dominance of managed care provided by profit-seeking corporations has intensified the public's concern that traditional business goals of maximizing profits will destroy medicine's...
    $77.75

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  • Image coming soon
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    Small Firms in Global Competition

    As large firms move into international markets, smaller firms find it increasingly difficult to compete internationally. This book explores the nature of the international market for smaller firms...
    $236.18

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  • Bogolan
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    Bogolan

    Victoria L. Rovine

    Focusing on a single Malian textile identified variously as bogolanfini, bogolan, or mudcloth, Victoria L. Rovine traces the dramatic technical and stylistic innovations that have transformed the...
    $67.66

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  • Sino-Indian and Sino-South Korean Relations Sino-Indian and Sino-South Korean Relations
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    Sino-Indian and Sino-South Korean Relations

    P. R. Chari

    This book addresses the compulsions that underlie the China's relations with India and South Korea both increasingly mutually dependent on China for markets, trade, investments, technology, tourism,...
    $142.94

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  • Paperback Quarterly (Vol. 3 No. 3) Fall 1980 Paperback Quarterly (Vol. 3 No. 3) Fall 1980
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    Paperback Quarterly (Vol. 3 No. 3) Fall 1980

    Billy C. Lee

    Paperback Quarterly, journal of mass-market paperback history, Fall 1980, Volume 3 Number 3, contains: "Louis L'Amour's Pseudonymous Works," by John D. Nesbitt, "First Printing: Two Million," by...
    $22.93

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  • Feminist Technology
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    Feminist Technology

    Layne, Linda

    Is there such a thing as a ''feminist technology''? If so, what makes a technology feminist? Is it in the design process, in the thing itself, in the way it is marketed, or in the way it is used by...
    $58.99

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  • Financial Intermediation in Europe Financial Intermediation in Europe
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    Financial Intermediation in Europe

    Luke Drago Spajic

    Two items were firmly on the European economic agenda in the 1990s: financial market integration and the creation of a common or single currency. The former was supposed to have been achieved in 1992...
    $226.80

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  • Paperback Quarterly (Vol. 4 No. 2) Summer 1981 Paperback Quarterly (Vol. 4 No. 2) Summer 1981
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    Paperback Quarterly (Vol. 4 No. 2) Summer 1981

    Billy C. Lee

    Paperback Quarterly, journal of mass-market paperback history, Volume 4 Number 2, Summer 1981, contains: "Fires That Create -- The Versatility and Craft of Harry Whittington," by Michael S. Barson,...
    $22.93

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  • A Complete Guide to Technical Trading Tactics
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    A Complete Guide to Technical Trading Tactics

    John L. Person

    A thorough trading guide from a professional trader The Complete Guide to Technical Trading Tactics can help the new individual investor understand the mechanics of the markets. Filled with in-depth...
    RRP: $155.05
    $143.42

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  • Global Strategy and the Organization
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    Global Strategy and the Organization

    Anil K. Gupta

    In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That?s why students need a strategic framework that they can apply...
    $285.50

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  • Unleash the Empress Unleash the Empress
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    Unleash the Empress

    Shaman Isis

    UNLEASH THE EMPRESS IS THE SELF-LOVE BOOK FOR THOSE READY FOR A COMPLETE LIFE RENAISSANCEIn this refreshingly honest and entertaining guide to your god or goddess glow-up, communications pioneer (she...
    RRP: $29.04
    $28.02

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