969 results for 'market game'

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  • Video Game Marketing Video Game Marketing
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    Video Game Marketing

    The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. To a new generation of "indie...
    $140.00

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  • Decisions, Games and Markets Decisions, Games and Markets
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    Decisions, Games and Markets

    Decisions, Games and Markets is designed to stimulate new developments in decision theory, game theory and general equilibrium theory, as well as in their applications to economics. The book is ...
    $335.00

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  • The Political Marketing Game The Political Marketing Game
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    The Political Marketing Game

    The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a...
    $92.00

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  • Gaming the Market
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    Gaming the Market

    The first practical trading guide to the revolutionary new science of decision-making According to the Wall Street Journal, "Game theory is hot." On Wall Street, many of today's most successful...
    $140.00

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  • Application of Gaming in New Media Marketing Application of Gaming in New Media Marketing
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    Application of Gaming in New Media Marketing

    The advent of the internet largely changed the landscape of marketing to adopt a wide variety of communication techniques and creative selling on virtual platforms. Gaming provides a highly pervasive...
    $486.00

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    Markets, Games, and Strategic Behavior
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    Markets, Games, and Strategic Behavior

    From a pioneer in experimental economics, an expanded and updated edition of a textbook that brings economic experiments into the classroom Economics is rapidly becoming a more experimental science,...
    RRP: $155.00
    $144.00

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  • The Game Of Digital Marketing The Game Of Digital Marketing
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    The Game Of Digital Marketing

    Do You Want To Train In Digital Marketing or Update Your Knowledge?Discover in the 7 thematic chapters of Digital Marketing, All the new market trends, key figures, the most innovative campaigns and...
    $34.00

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  • The Selling Game (The Marketeer - Part Two) The Selling Game (The Marketeer - Part Two)
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    The Selling Game (The Marketeer - Part Two)

    Percy Gabbitt is on the run...from virtually everyone. The police want him, a South London gang wants him, The Japanese and the Americans want him. But Gabbitt doesn't know it as he stumbles around...
    $49.00

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  • Markets, Games, and Organizations Markets, Games, and Organizations
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    Markets, Games, and Organizations

    We are pleased to help celebrate Roy Radner's 75th birthday, by issuing in one volume the papers that originally appeared in his honor in two special issues of Review of Economic Design (Vol. 6/2 and...
    $227.00

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  • Essay in Cooperative Games Essay in Cooperative Games
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    Essay in Cooperative Games

    Essays on Cooperative Games collates selected contributions on Cooperative Games. The papers cover both theoretical aspects (Coalition Formation, Values, Simple Games and Dynamic ...
    $220.00

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    Product Placement in Video Games Product Placement in Video Games
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    Product Placement in Video Games

    The video game industry has seen great evolution in terms of technological possibilities as well as audience. These changes make advertising in video games an attractive addition to the marketing mix...
    RRP: $78.62
    $63.00

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  • The Game of War The Game of War
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    The Game of War

    Back in their glory days at Google, moving to Austin and launching a videogame company seemed like such a great idea for Marc and Dave. With Marc's marketing expertise and Dave's experience...
    $35.00

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  • The Pyramid of Game Design The Pyramid of Game Design
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    The Pyramid of Game Design

    Game design is changing. The emergence of service games on PC, mobile and console has created new expectations amongst consumers and requires new techniques from game makers.In The Pyramid of Game...
    $123.00

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  • Game Development 2042 Game Development 2042
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    Game Development 2042

    This book is a fast-paced look at the next two decades of the games industry with a focus on game design, the evolution of gaming markets around the world, the future of technology, Artificial...
    $118.00

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  • Chapters in Game Theory Chapters in Game Theory
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    Chapters in Game Theory

    Chapters in Game Theory has been written on the occasion of the 65th birthday of Stef Tijs, who can be regarded as the godfather of game theory in the Netherlands. The contributors all are ...
    $270.00

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  • N64 Games List and Value Guide N64 Games List and Value Guide
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    N64 Games List and Value Guide

    This Pocket Sized Nintendo 64 games list and price guide list over 300 Nintendo games include all North American releases as well as some Japan and Europe releases. It includes The game title, The...
    $15.00

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  • The Chinese Video Game Industry The Chinese Video Game Industry
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    The Chinese Video Game Industry

    ​The recent and dramatic development of China's economy and international political muscle is especially pronounced in the country's video game industry. Now the largest of...
    $283.00

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  • The Olympic Games Explained
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    The Olympic Games Explained

    This multidisciplinary text is a comprehensive introduction to the central themes and background of the modern Games.The text considers a range of topics including: the ancient Olympicsthe...
    $513.00

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  • Advances in Dynamic and Evolutionary Games Advances in Dynamic and Evolutionary Games
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    Advances in Dynamic and Evolutionary Games

    This contributed volume considers recent advances in dynamic games and their applications, based on presentations given at the 16th Symposium of the International Society of Dynamic Games, held July...
    $294.00

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  • N-Person Game Theory
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    N-Person Game Theory

    N-person game theory provides a logical framework for analysing contests in which there are more than two players or sets of conflicting interests-anything from a hand of poker to the tangled web of...
    RRP: $42.99
    $37.00

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  • Games in Management Science Games in Management Science
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    Games in Management Science

    This book covers a large spectrum of cutting-edge game theory applications in management science in which Professor Georges Zaccour has made significant contributions. The book consists of 21...
    $227.00

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  • The Economics of Online Gaming The Economics of Online Gaming
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    The Economics of Online Gaming

    The Economics of Online Gaming covers basic economic concepts, unique economic issues, and general economic themes. This book is made from the connections that the author saw when he compared his...
    $97.00

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    Advergaming and In-Game Advertising Advergaming and In-Game Advertising
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    Advergaming and In-Game Advertising

    The term Advergaming is used to describe the different possibilities to advertisebrands or products with or within computer- and video games. This bookdisplays all developments that have been made...
    RRP: $78.69
    $63.00

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  • The Art and Science of Game Development The Art and Science of Game Development
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    The Art and Science of Game Development

    "The Art and Science of Game Development: Theoretical Foundations and Practical Insights" is an essential guide for anyone passionate about creating engaging and innovative video games. This...
    $45.00

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  • The Inner Game of Investing
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    The Inner Game of Investing

    Unlike other investment books that dole out one brand of advice toa potentially diverse readership, this unique book guides you toyour own best personal strategy by showing you what types of...
    $58.00

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  • Race, Culture and the Video Game Industry Race, Culture and the Video Game Industry
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    Race, Culture and the Video Game Industry

    A detailed and much needed examination of how systemic racism in the US shaped the culture, market logic, and production practices of video game developers from the 1970s until the 2010s.
    $347.00

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  • Gaming the Iron Curtain
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    Gaming the Iron Curtain

    How amateur programmers in 1980s Czechoslovakia discovered games as a medium, using them not only for entertainment but also as a means of self-expression.How amateur programmers in 1980s...
    $104.00

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  • Beginning Android Tablet Games Programming Beginning Android Tablet Games Programming
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    Beginning Android Tablet Games Programming

    Android games programmers now have the power to write games for Android tablets. Beginning Android Tablet Games Programming explains how to enhance your Android games using the new tablet interface...
    $82.00

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  • Optimal Control and Differential Games Optimal Control and Differential Games
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    Optimal Control and Differential Games

    Optimal control and differential games continue to attract strong interest from researchers interested in dynamical problems and models in management science. This volume explores the application of...
    $184.00

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  • Vicious Games
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    Vicious Games

    Gambling is everywhere, on our TVs and phones, on billboards on our streets, and emblazoned across the chests of idolised sports stars. Why has gambling suddenly expanded? How was it transformed from...
    $87.00

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  • Learn Unity for 2D Game Development Learn Unity for 2D Game Development
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    Learn Unity for 2D Game Development

    2D games are everywhere, from mobile devices and websites to game consoles and PCs. Timeless and popular, 2D games represent a substantial segment of the games market. In Learn Unity for 2D Game...
    $129.00

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  • Games Businesses Play
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    Games Businesses Play

    Game theory has come to dominate industrial organization economics, but business strategists continue to debate its usefulness. So far, empirical work on the application of game theory to business...
    $96.00

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  • Beginning Android Games Development Beginning Android Games Development
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    Beginning Android Games Development

    Do you have an awesome idea for the next break-through mobile gaming title? This updated edition will help you kick-start your project as it guides you through the process of creating several...
    $129.00

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  • Mobile & Social Game Design Mobile & Social Game Design
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    Mobile & Social Game Design

    Successfully Navigate the Evolving World of Mobile and Social Game Design and MonetizationCompletely updated, Mobile & Social Game Design: Monetization Methods and Mechanics, Second Edition...
    $123.00

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  • Partition Function Form Games Partition Function Form Games
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    Partition Function Form Games

    This book presents a systematic overview on partition function form games: a game form in cooperative game theory to integrate externalities for various applications. Cooperative game theory has been...
    $281.00

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  • The Game of Conquering The Game of Conquering
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    The Game of Conquering

    Without the right mindset recruiting, duplicating and rank advancing in network marketing seem daunting.  We all have FEARS in life.  We all have MASSIVE fears in network marketing...
    $26.00

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