Political campaigning and advertising Books

The 2010 General Election represented a pathbreaking contest in Political Communication. The TV debates changed forever the feel of the campaign. This book brings together key commentators, analysts and polling experts to present readers with a unique...

To step in government at only one level or to stay in opposition at both? To opt for a single consistent strategy or to try out various, but sometimes conflicting, formulae? To replicate coalition agreements at the federal level or to adapt them to the...

An original and comprehensive study of the sociological and psychological forces driving individual choices in French Presidential elections. Based on a unique comparative analysis of four French presidential contests over the last two decades, this book...

A Divided Union delves deep into ten pressing political challenges that former US Representatives Patrick Murphy (D) and David Jolly (R) have identified over their multiple terms in Congress and that continue to plague the American electorate today. In...

This volume brings together French and British scholars of France to analyse one of French politics' most intellectually compelling phenomena, the presidency of the republic. It examines the strengths and weaknesses of that leadership as well as the way...

Politics was once described as the art of the possible. It no longer feels that way. Today, it seems more like a battle between two feudal armies.  Part of this book is aimed at showing it doesn’t have to be that way. Polarization...

Can the Internet help to re-engage the public in politics? How are political parties using the Internet as a communication tool? Has politics changed in the information age?This book provides an assessment of how political parties are adapting to the...

The book extends research on the territorial structure of party systems (party nationalisation) to 20 post-communist democracies. It explains party nationalisation as a consequence of ethnically oriented politics, and shows how party nationalisation can...

The attitudes of European citizens towards the EU and its institutions before and after their respective countries integration into the Eurozone is an exceptionally important yet entirely understudied topic. Mapping perceptions of Europeans towards the...

This book charts the regulatory changes at the heart of capitalist economies; the financial reporting on financial markets. It is a unique contribution interconnecting issues both of contemporary political science and accounting research. The book...

Political parties are essential for parliamentary democracy, the form of government that prevails in most European states. But how have parties adapted to modern society - not least a new layer of political decision-making in the EU? Should we talk of a...

This edited collection examines the changing faces of political communication in contemporary democracy. Based on comparative investigations of recent trends in the Netherlands and Great Britain, the essays provide fresh insights and new empirical...

Congressional primaries are increasingly being blamed for polarization and gridlock in Congress. Most American states adopted congressional primaries during the first decades of the 20th century as a means of breaking the hold of political "bosses" on...

The complex and ever-changing rules governing American presidential nomination contests are continuously up for criticism, but there is little to no consensus on exactly what the problems are or on how to fix them. The evolving system is hardly rational...

Illustrated by in-depth empirical research from six country studies, Gendered Electoral Financing: Money, Power and Representation in Comparative Perspective is the first cross-regional examination of the nexus between money, gender and political...

An analysis of the 2009 European elections in each of the 27 member states of the newly enlarged European Union, and assessment of the European Parliament in 2004-2009. This book looks at the implications of low turnout for the future of European Union...

The Reform Bill of 1832 was the initial stage in the expansion of the suffrage that ended with full adult suffrage over a century later. The Organization of Opinion is a new analysis of voting and elections in the period between 1832 and the further...

The Conservative, Labour and the Liberal Democrats parties each allow their members to participate in the selection of the party leader, where previously this task was left to MPs. This book examines the consequences of the shift to all-member ballots...

This book presents the main results of an electoral panel survey, one not only unique and innovative in French electoral research but also among the most detailed panel studies in Europe. The survey was conducted among a sample of 1,846 French voters...

Thomas Carl Lundberg critically examines the claim that those members of Britain's devolved assemblies who are elected by party list proportional representation are somehow 'second-class' representatives. The Scottish Parliament and the Welsh Assembly...

This book traces the process by which national elections became international events or, more precisely, what the effects of this process are on state sovereignty. Contrary to the conventional wisdom in International Relations - to judge by the neglect...