Political campaigning and advertising Books

Congressman David Price is uniquely qualified to guide readers through the labyrinth of rules, roles, and representatives that is Congress. As a trained political scientist, he connects the practical politics on the Hill with the theories of the...

The Routledge Handbook of Local Elections and Voting in Europe represents the standard reference text and practical resource for everybody who analyzes issues such as local electoral systems, voting behavior, or political representation in Europe. It...

George W. Bush has brought the question of religion back into American political life in a way that it has not been for decades. From the 2000 election through the challenges America has faced in the wake of September 11, Bush's personal faith -- and his...

Electoral Reform in the English Speaking Caribbean: Blueprint for the 21st Century by Keith C. Simmonds

This book is a political history of democratic elections in Poland from the first fully competitive parliamentary elections in 1991 to the unexpected, most recent election in 2007. Until now, there has been no equivalent study covering similar...

The social sciences rely more on the comparative method than on experimental data mainly because the latter is difficult to acquire amongst human populations. The International Social Survey Programme has played a pioneering role in creating and...

Party Politics and Democratization in Indonesia: Golkar in the Post-Suharto Era provides the first in-depth analysis of contemporary Indonesian party politics and the first systematic explanation why Golkar is still the strongest party in Indonesia...

Electoral promises help to win votes and political candidates, or parties should strategically choose what they can deliver to win an election. Past game-theoretical studies tend to ignore electoral promises and this book sheds illuminating light on the...

This book studies the proportion of women in national parliaments. More precisely, it seeks to identify the factors that influence the percentage of female parliamentarians, paying particular attention to the electoral system. The author seeks to...

Maria de Luna was one of late medieval Spain's most intriguing female personalities. In a period characterized by powerful male rulers, she combined patronage and a pious cultural program to extend her political power, both formally and informally. ...

This book examines the status of village democracy, studies the achievements and the problems, explains its dynamics, and investigates the prospects of China's democratization. It challenges the skeptics with a nuanced assessment of village democracy in...

This book gives a full account of past experience, present structures and processes, and probable developments, of the voters- party-electoral systems nexus in twenty-one advanced Western democracies. The analysis is based on an original 1945-2007...

Referendums Around the World is a ground breaking empirical study. A successor to David Butler and Austin Ranney's classic, the present volume surveys all referendums held worldwide since since 1793. Unlike its predecessor, in this edition, Dr Qvortrup...

The recent history of Turkey is dominated by the country's transformation into a modern democracy. Over the past few years Turkey has been increasingly recognised as a nation of economic, political and cultural significance as well as being a vital...

This book brings to light existing experiences of Romani political participation in both eastern and western Europe, and contributes to a more nuanced empirical and theoretical understanding of the emerging political space that over 8 million Romani...

The old Japanese single-party system collapsed in 1993, but a new system has not yet fully evolved. Following the most significant party reform in Japanese history, this book analyses the most recent national elections, examining voter behaviour and how...

Why has the integration of women into Congress been so slow? Is there a "political glass ceiling" for women? Although women use the same strategic calculations as men to decide when to run, the decision regarding where to run is something else. While...

This book studies the current paradox within the voting literature on campaign contributions and legislative voting behavior. Specifically, while journalists and observers believe that the contributions significantly influence congressional votes,...

First published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.

Now in its ninth edition,Power and Politics in California continues its tradition of asking Californians to take a hard and systematic look at their state governance, and engage themselves in a critical analysis of what is working, what is not, and what...

In this important and timely volume, Dennis W. Johnson has assembled an outstanding team of political scientists and political professionals to examine one of the fiercest and most closely fought presidential elections of our time. Like its predecessor,...

This volume provides a comparative analysis of the use of the World Wide Web in countries around the world for political campaign purposes. Drawing upon a common conceptual framework - the 'Web sphere,' and a shared methodological approach called Web...

Embodying Democracy analyzes the politics of electoral reform in eight postcommunist states including Poland, Hungary, the Czech Republic, Slovakia, Romania, Bulgaria, Russia, and Ukraine. By exploring the multiple factors that shaped the design of...

The impact of political lobbyists remains highly controversial. No-one has explored when they matter. This book tells readers when lobbyists count and analyzes the relationship between lobbying, policy outcomes and the impact of external factors to...

This concise and coherent Citizen's Guide examines who has power in presidential nominations and how this affects who we as citizens choose to nominate, and ultimately to sit in the Oval Office. Political scientist Wayne Steger defines the nominating...

The Routledge Handbook of Political Parties provides a systematic and comprehensive overview of the study of political parties provided by leading experts in the field. In an era of widespread political disillusionment, political parties are often the...

What role do civic associations play in generating free and fair elections? For over two decades, civic and social movement organizations throughout the Americas have mobilized thousands of individuals to act as civic watchdogs over the actions of state...

This study departs from traditional interpretations of cohabitation in French politics, which suggest French institutions are capable of coping when the President and Prime Minister originate from different political parties. Instead, it offers the...

The way in which elections are run is changing, as radical reforms or experiments have been introduced across the world. This book establishes why election administration might be used by political elites to win and maintain power. It identifies the role...

Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three...