Add Wish List Add to Cart The item has been added Global Public Relations This text provides a structured and practical framework for understanding the complexities of contemporary public relations. It is an instructional book that guides the reader through the challenges of communication and problem solving across a range of... RRP: $191.08 Add to Cart The item has been added
Add Wish List Add to Cart The item has been added Contemporary Thoughts on Corporate Branding and Corporate Identity Management This book presents the latest thinking and issues in the areas of branding, identity and communication grounded in sound and rigorous scientific research process. Bringing together an international array of authors, the volume includes case study... RRP: $183.11 Add to Cart The item has been added
Add Wish List Add to Cart The item has been added The Fall of Advertising and the Rise of PR Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look at the history of the most successful modern brands... RRP: $28.00 Add to Cart The item has been added
sale Add Wish List Add to Cart The item has been added The Age of Outrage A first-of-its-kind look at the outrage being directed at organisations across the globe and how leaders can respond to it.Outrage is everywhere on the left and on the right and many companies are finding themselves in the crosshairs. Go Fund Me was... RRP: $54.99 $53.00 Add to Cart The item has been added
sale Add Wish List Add to Cart The item has been added The Cancel Culture Curse In a groundbreaking first, cancel culture and its core elements are clearly defined, and a convincing case is made against this fundamentally un-American practice.Cancel culture is an insidious force in society today. In the seconds it takes to make one... RRP: $64.99 $62.00 Add to Cart The item has been added
Add Wish List Add to Cart The item has been added Here They Come With Their MakeUp On "There were only a handful of people in the world who still really believed in Suede at the time, and five of them were in the band."Brett Anderson, Suede"Suede were Marmite at the time, and I was expecting the press to trash them. Every meeting I had... RRP: $45.00 Add to Cart The item has been added
sale Add Wish List Add to Cart The item has been added Breaking Through Pfizer's trailblazing communications leader, Sally Susman, reveals how we can break through the noise to get our message across and make positive change.A global pandemic. A roller-coaster economy. Political tensions ready to ignite, and common... RRP: $49.99 $48.00 Add to Cart The item has been added