Sales and marketing management Books

Studienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Technische Hochschule Köln, ehem. Fachhochschule Köln (IWS), Sprache: Deutsch, Abstract: Das Ziel dieser Arbeit ist es, die theoretische Basis und ein...

Bachelorarbeit aus dem Jahr 2012 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,1, FOM Hochschule für Oekonomie & Management gemeinnützige GmbH Hochschulstudienzentrum Leipzig, Sprache: Deutsch, Abstract: Das Ziel dieser Thesis...

Most people give up way too early in the sales process-either due to a lack of time or because they don't want to be perceived as pushy or unprofessional. This results in a lower percentage of people saying "Yes" to what a salesperson is offering.If you...

How to have a profitable business (and frankly, a more enjoyable life), without all the headaches that come from stressful "Red Flag" clients.If you want to avoid bad clients, then you must read this unique and wise perspective on...

This book lays out, in an entertaining and step-by-step manner, the entire door-to-door sales process. From knocking on the door to closing the sale and leaving with a signed agreement, it is all here in this convenient and comprehensive Pocket Bible...

The Exchange Tables and Ready Reckoner of British into Indian Currency and Vice Versa is a book written by Adam Smith and originally published in 1887. The book is a comprehensive guide to converting British currency into Indian currency and vice versa,...

'Sales Training Advantage for Results' is a uniquely designed system to transform one into a STAR Sales Consultant by helping them, discover the secrets that drive the top world's sales professionals. It is designed to help the individual or the team...

Studienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,1, FOM Hochschule für Oekonomie & Management gemeinnützige GmbH, Berlin früher Fachhochschule, Sprache: Deutsch, Abstract: Diese Hausarbeit...

Studienarbeit aus dem Jahr 2021 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,7, Steinbeis-Hochschule Berlin, Sprache: Deutsch, Abstract: Diese Arbeit wird sich mit den 4 Ps des Marketing-Mix...

Das große Bid-Management-Kompendium ist ein umfassendes Best-Practice-Referenzwerk. Es ist für alle da, die in irgendeiner Form in die Ausarbeitung von Ange­bo­ten involviert sind oder ein vitales Interesse daran haben, dass in ihrer...

Are you tired of low sales and small paychecks? Do you wish you had more control over your life?Whether you want to (1) discover the world's best closing techniques (2) make a lot more money, or (3) learn how to master sales the right way, this book...

Why are salespeople struggling to differentiate from competitors and communicate customer value? What makes them miss annual sales targets?This book introduces a remarkably effective way to articulate your value message and create distinction among...

This book can change the trajectory of your career. Carpei Audientiam develops the specific skills that move your agenda forward with strategic level personnel, those individuals who have P&L responsibility and leverage within their organizations to...

In Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes...

Studienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Freie Universität Berlin, Sprache: Deutsch, Abstract: Die Arbeit gliedert sich in drei Teile. Im ersten Teil werden die definitorischen Grundlagen...

Bachelorarbeit aus dem Jahr 2016 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Hochschule für Angewandte Wissenschaften Hamburg, Sprache: Deutsch, Abstract: 1. Einführung1.1 Problemstellung und thematische Einführung1.2...

Bachelorarbeit aus dem Jahr 2018 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 1,7, Friedrich-Schiller-Universität Jena (Wirtschaftswissenschaftliche Fakultät), Sprache: Deutsch, Abstract: In der Bachelorarbeit wird der aktuelle...

We see teamwork in every sphere of business, so why should sales be any different?Sales is a critical part of any business, whether it's for survival or to grow and scale. Often salespeople are seen as independent hunters and farmers working to serve...

This isn't about asking, "What's keeping you up at night?" That 1972 playbook is collecting dust in the Smithsonian.It's time for a fresh approach.Higher-Ticket Sales delivers the raw, no-BS strategies that turn prospects into committed clients-without...

Turn Doubt into Trust and Close More Sales Than Ever Before!Are you struggling to close deals because your prospects just don't seem to trust you? Do you feel like you're working harder than ever, yet your clients remain hesitant to commit? The truth is,...

Imagina tener en tus manos la guía definitiva que te permitirá dominar el arte de las ventas en el mundo moderno. "Tácticas de Ventas" es mucho más que un simple libro; es tu puerta de entrada hacia las estrategias más efectivas y actuales que combinan...

Imagine being able to sell in a way that not only allows you to reach your sales goals, but also completely changes the way your customers perceive what you offer. "Learn to Sell Value" is not just another sales book; it is a transformative guide that...

Imagina tener en tus manos la clave para cambiar tu vida financiera para siempre. "Hazte Rico Vendiendo" no es solo otro libro de ventas; es un mapa detallado que te guiará desde tus primeros pasos como vendedor hasta convertirte en un experto...

If you're looking for a practical and comprehensive guide to take your business to the next level, Sell on a Large Scale is the book for you. In an increasingly globalized world, learning how to manage international sales is essential for any company...

"Case Studies for Sales" is your definitive guide to mastering the art of sales through real-world scenarios. This book offers a rich collection of B2B, B2C and Retail, covering 30 original case studies spanning diverse industries, including technology,...

Imagine a world where every conversation with a potential client ends in a successful deal. A world where uncertainty and rejection are a thing of the past, and every interaction is an opportunity to prove your skill and turn prospects into loyal...

Imagina convertirte en un vendedor capaz de generar resultados extraordinarios sin agobiar a tus clientes. "El Mejor Vendedor del Mundo!" no es solo otro libro de ventas; es una guía práctica, diseñada especialmente para ti, que te enseña a vender en...

The Target Account Sales Workbook: The Complete Toolkit for Sales Success (Tools, Techniques & Templates) is your comprehensive guide to mastering the art of Target Account Selling (TAS). This book provides a step-by-step approach to identify,...

"Vision and Value" is more than a sales book; it is a transformative guide for entrepreneurs and leaders looking for something deeper than simply generating profits. This book takes you by the hand through the process of creating a high-quality product,...

In today's fiercely competitive sales landscape, standing still means falling behind.Every deal is a battle. Every customer is a conquest. To win, your sales team needs more than motivation-they need a strategy, a playbook, and the right tools to stay...

Instagram took the world by storm.25 000 downloads on their first day. One million downloads in their first month.How did they do it? Which secret marketing hacks did they use? Instagram's success is not the result of some secret strategies or...

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough. World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she...

This book is specifically targeted for founders who find themselves at the point where they need to transition into a selling role. Specifically founders who are leading organizations that have a B2B, direct sales model that involves sales professionals...

CARE for your Clients offers a three-step approach to providing clients with an exceptional experience, so you can boost your brand.Great client experience is delivered by people who believe in what they're doing. Brand convergence - the ability to align...

This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment.

"Véndete a ti Mismo" es mucho más que un libro de ventas; es una guía práctica y personal para quienes buscan destacarse en un mundo cada vez más competitivo y saturado. Este libro te ayudará a descubrir, construir y mantener una marca personal sólida,...

Imagine holding in your hands the key to changing your financial life forever. "Get Rich Selling" is not just another sales book; it is a detailed map that will guide you from your first steps as a salesperson to becoming an expert investor. This book is...

In an age where customer experience can make or break a business, "The Politics of Customer Service" explores the foundational principles that shape effective customer service management. This insightful guide is a must-read for anyone engaged in selling...

"Vender por Siempre" es más que un simple libro de ventas; es una guía completa para construir un negocio que perdure a lo largo del tiempo, incluso más de cien años. Este libro es para aquellos emprendedores y dueños de negocios que desean algo más que...

Providing a template for seizing the opportunities offfered by digital business technologies, this book presents six real-life cases to demonstrate both the power and risks involved. The authors - both experienced professionals...

Studienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 5.8, Kalaidos Fachhochschule Schweiz, Sprache: Deutsch, Abstract: Die Arbeit soll Anhaltspunkte für einen praxisorientierten Einsatz von...