International business Books

Sovereign Debt and Credit Rating Bias investigates rating agencies' assignments of sovereign debt upgrades and downgrades to examine the pervasive allegations of systemic differences in rigor and accuracy of ratings ascribed to developed and developing...

China's outward foreign direct investment, for which Australia is one of the largest destinations, has rapidly increased and become an important source of global capital. Nevertheless, Chinese investors have encountered many challenges in making their...

This comprehensive guide to the geography of international trade covers a wide range of topics including transportation, communication, finance, and marketing. It provides insights into the economic systems and cultural practices of countries around the...

Stern's insightful analysis of the foreign exchange problem is a must-read for anyone interested in international finance and economics. Based on years of experience in the field, Stern's thorough examination of this complex issue sheds light on the...

This book provides a fresh look at the process by which governments hold themselves accountable to their citizens for performance. Unlike the plethora of other books in the field, it examines all aspects of the Performance Management and Budgeting issue,...

The economy is global, businesses are increasingly global, management has gone global and there is an increasing demand (and reward) for truly skilled global leaders, managers and executives. Black and Morrison address this change by asking why and when...

China is one of the fastest developing emerging economies in the world today. The country has a huge influence on a global level, both politically and economically. Despite this, very few books cover both the full range of management functions, and the...

This book provides an understanding of the challenges facing art market 'makers' (dealers, auctioneers, collectors, artists) and the decision-making process experienced by market 'players' and investors. Essential reading for students and managers.

This second edition of Management of International Institutions and NGOs covers all key topics in global governance from a unique management perspective. It analyzes the management challenges associated with international cooperation rather than the more...

As globalization explodes, so has international business scholarship. This second edition of the Oxford Handbook of International Business synthesises all the relevant literature of the last 40 years in 28 original chapters by the world's most...

If you do not market your business or you fail to market it correctly you will not be successful-that is, unfortunately, the simple truth of it.The impact of effective marketing is staggering, but incredibly hard to get right. Only by learning from the...

GOOGLE MARKETING: Od Google Analytics przez Google Shopping do Google Adwords - W tym poradniku znajdziesz wszystko, co musisz wiedzieć o Google. Planuj, zarządzaj i doskonal marketing internetowy w platformie cyfrowej. Prowadzenie własnego biznesu...

Instagram-markkinointi: Rakenna menestyksekäs Instagram-liiketoiminta Instagram-markkinoinnin avulla! Mikä on Instagram? Mitä yrityksen Instagram-esiintymisessä on otettava huomioon ja miten startup-yritykset...

Instagram marketing: Építs sikeres Instagram üzletet az Instagram marketinggel! Mi az Instagram? Mit kell figyelembe venni egy vállalat Instagram-jelenléténél, és hogyan használják...

Ce livre est destiné aux passionnés d'affaires, à ceux qui aspirent à l'indépendance financière, à ceux qui veulent bâtir un empire des affaires, à ceux qui veulent laisser un héritage aux enfants de leurs enfants et à ceux qui veulent marquer l'histoire...

Online Network Marketing: The Ultimate Guide to Multilevel Marketing, Discover the Best Techniques and Practices on How to Build a Successful Online Network Marketing BusinessThere's usually some negative talk about network marketing because of how it...

How to Manage Content: The Ultimate Guide to Successful Content Marketing, Learn the Tricks on How to Create and Distribute Content That is Guaranteed to Build an AudienceAny business needs a solid marketing plan in order to become a success. One of the...

Selling On Amazon: The Essential Guide to Amazon Sales Secrets, Learn About Effective Techniques and Strategies to Achieve Selling Success on AmazonMany people are now looking at how they could make money online. There are many different ways to earn...

285,000 copies in print.Warning Entrepreneurs!This book has the ability to grow your business like never before, create a mindset like the top 1%, help you get the most out of yourbusiness, and get you to take action over your business. Results may vary...

A volunteer group may urge you to assist with a project to construct a new wing for an orphanage. Or maybe your boss handed you a project management book and assigned you to an important business project. It's fairly unusual in business to see team...

You'll have a personal superpower for producing compelling solutions in your workplace if you use this foolproof strategy to describing, unpacking, comprehending, and finally solving challenges.Discover the time-tested 7-step problem-solving method used...

The COVID-19 pandemic has had an overwhelming impact on business operations such as global supply chain management, remote work, emerging economic and financial models, and international expansion plans. It is essential to thoroughly analyze the current...

This book traces the progress in the field of international education and globalization and highlights some of its key concepts and theories. As a branch of education, international education refers to the practice of using student exchange programs,...

With the advent of the World Wide Web, electronic commerce has revolutionized traditional commerce, boosting sales and facilitating exchanges of merchandise and information. The emergence of wireless and mobile networks has made possible the introduction...

Open innovation has been widely implemented in small and medium enterprises (SMEs) with the aim of influencing business promotion, value gain, and economic empowerment. However, little is known about the processes used to implement open innovation in...

Gas-solids reactors, which often constitute critical steps of energy and chemical conversion processes, are in desperate need of new design methods to increase their efficiency and reliability, as they are poorly understood and difficult to improve upon...

The Middle East and North Africa are often overlooked when discussing business and management, however, they continue to play an increasing role in the development of current and future trends. A closer look at these topic areas opens the door for...

3A Qualitative Research on Analyzing the Impact of Influencers' Marketing on Purchase Intentions and Well-Being of Consumers in the Fast Fashion Industry of Hungary

Ön is keresi a tartalommarketing egyszerű integrálásának módját a vállalatába?  Tisztában van azzal, hogy a professzionális tartalommarketing milyen számtalan előnnyel...

This publication sets out considerations for policymakers embarking on planning and implementing a digital transformation of tax administration.Digitalization can play a key role in helping tax authorities lower compliance and administrative costs,...

In über 41% der Konzessionen (den Telekommunikationssektor ausgeschlossen), die bei Infrastrukturprojekten in Latein- und Mittelamerika in den Jahren 1985 bis 2000 vergeben wurden, kam es zu Nachverhandlungen. Am stärksten betroffen waren die...

Allein die Normativität des Begriffes „Entwicklung", erschwert es, eine objektive Analyse von Entwicklungszusammenarbeit zu verfassen. Hinzu kommt, dass nicht nur angezweifelt wird, ob Entwicklungszusammenarbeit überhaupt einen positiven Effekt auf deren...

Indien hat sich aus der Sicht deutscher Unternehmen in den letzten Jahren zu einem wichtigen Wachstumsmarkt entwickelt. Das Land wird aber nicht nur als wichtiger Absatzmarkt wahrgenommen, sondern hat sich aufgrund der hochqualifizierten indischen...

Im Zuge der Liberalisierung des Welthandels stehen einige Industrieländer unter starkem Druck, die Bevorzugung einzelner heimischer Sektoren abzubauen und diese dem internationalen Wettbewerb preiszugeben. Insbesondere der Textil- und Bekleidungssektor...

Trotz zahlreicher neuer Gesetze und Regelungen auf dem Gebiet des gewerblichen Rechtsschutzes seit Chinas Beitritt zur WTO sind und bleiben Produkt- und Markenpiraterie für die Rechtsinhaber vor Ort und im Ausland weiterhin ein großes Problem. Hinzu...

Europa hat eine weltweite Vorreiterrolle in Bezug auf die Nutzung regenerativer Energien übernommen. Die Europäische Union fördert eine Vielzahl an Projekten zur weiteren Verbreitung regenerativer Energien innerhalb Europas. Eines dieser geförderten...

Eine gestiegene Wettbewerbsintensität zwischen Kreditinstituten und die bereits vielfach gesättigten Heimatmärkte - dies sind die Hauptgründe weshalb die Internationalisierung eine immer größere Bedeutung im Kreditgewerbe einnimmt. Viele Bankmanager...

Die Wirtschafts- und Finanzkrise hält seit 2008 die Welt in Atem. Was in den USA seinen Anfang in der Krise des Immobilienmarktes nahm, hat mittlerweile die ganze Welt erfasst. Milliardenverluste der Kreditinstitute, die plötzliche ausgeprägte...

Im Mittelpunkt dieser Forschungsarbeit steht die Untersuchung der Internationalisierungs- und Markteintrittsstrategien ausgewählter, deutscher Hochschulen für angewandte Wissenschaften. Anhand einer empirischen Analyse von sieben Einzelfallstudien werden...

France, a symbol of 'savoir vivre', traditions, cultural heritage and centralization, of King Louis XIV and Napoleon, is still, in the twenty-first century, one of the precursors of European economic progress. Traditional in its system and structure of...

The press and articles on economics over past two years have been determined by one pivotal topic: the effects and impacts of the global financial crisis on banks, corporations and the global economy. A survey of July ...

Using return series with various differencing intervals that are as short as half-hour and as long as two weeks, I investigate the short-term volatility accentuation in five equity markets: the Nasdaq Stock Market and the New York Stock Exchange in the...