International business Books

The challenges facing multinational pharmaceutical companies have never been greater and the need for an innovative solution has never been more urgent. The decrease of profits in pharmaceutical markets in developed countries, the increasing pressure of...

This book highlights the evolution of Corporate Social Responsibility (CSR) in the Middle East and presents a unique compilation of data and perspectives from authors living and working there.

Notions that democracy is imperilled do not elicit much gainsaying these days. Diminished civil liberties chill dissent, from town hall meetings to full throated Occupy protests. Massive downsizing of state commitments to social wellbeing usher draconian...

This book discusses continuous improvement strategies of Japanese convenience store operators. The study highlights the efforts of companies operating under lean management systems to identify new, dynamic, firm-specific capabilities in highly...

Maestría en Marketing Digital" es una guía integral que equipa a las empresas con el conocimiento y las herramientas que necesitan para prosperar en la era digital. Desde comprender el panorama del marketing digital hasta aprovechar las tendencias y...

"Marketing Fundamentals" by Aldo Naef is your essential guide to conquering the world of marketing, whether you're just starting your own company or seeking to enhance your marketing efforts. This book cuts through the complexity and delivers actionable...

Tipps für das Chinageschäft aus dreißigjähriger Praxis auf solider kulturwissenschaftlicher Basis. Mit "richtig Geld verdienen" ist andauernder, nachhaltiger Geschäftserfolg gemeint im Gegensatz zu kurzfristig orientiertem Spekulantentum. Ein Plädoyer...

Studienarbeit aus dem Jahr 2008 im Fachbereich VWL - Internationale Wirtschaftsbeziehungen, Note: Sehr Gut, Wirtschaftsuniversität Wien (Institut für Wirtschaftspädagogik / Department für Management), Veranstaltung: Didaktik der Volkswirtschaftslehre,...

Studienarbeit aus dem Jahr 2006 im Fachbereich VWL - Internationale Wirtschaftsbeziehungen, Note: 92%, Frankfurt School of Finance & Management, Sprache: Deutsch, Abstract: Öl ist in aller Munde, spätestens nachdem sich in den letzten Jahren der...

Studienarbeit aus dem Jahr 2008 im Fachbereich VWL - Internationale Wirtschaftsbeziehungen, Note: 2,3, Philipps-Universität Marburg (Lehrstuhl für Ordnungsökonomik und internationale Wirtschaftsbeziehungen), Veranstaltung: Probleme der internationalen...

In this work I have tried to demonstrate the fundamental difficulties our society faces as we are confronted by the imperative to transition our economy to low carbon future. I have specifically concentrated on the energy component of the economy as a...

The European Union is the largest and most successful economic union, whereas the People's Republic of China is the fastest growing emerging market with the greatest number of inhabitants. So how could these two partners co-operate the best and profit...

Corruption is a major issue for managers operating in emerging mar­kets. The multidimensional aspect of corruption significantly compli­cates managerial decision-making and increases business risks. Unfor­tunately, there is a deficit of objective...

The WTO's regulation of the use of trade remedies has brought into sharp relief the dynamics of the power relationships of countries sett­ling their disputes within the multilateral trading system, whether the power relationships influence decisional...

Seminar paper from the year 2021 in the subject Economics - International Economic Relations, , language: English, abstract: This text discusses the impacts of the COVID-19 pandemic on international trade and the world economy, focussing both on...

Studienarbeit aus dem Jahr 2019 im Fachbereich VWL - Internationale Wirtschaftsbeziehungen, Note: 2,0, FOM Hochschule für Oekonomie & Management gemeinnützige GmbH, München früher Fachhochschule, Sprache: Deutsch, Abstract: The decision on the Brexit...

In The 21st Century Sales Bible, Dr. Yaniv Zaid--aka Doctor Persuasion--gives clear, unequivocal and universally applicable guidance on "mastering the ten commandments of marketing, negotiation, and persuasion." Here are the ten actions you shall do...

Even if you've never traded before, you can learn how to profit in the stock market.The stock market is the greatest opportunity machine ever created.Are you willing to take your fair share?This book will teach you all you need to know to begin earning...

This edited collection explores how digitalization is changing the management of innovation, and the subsequent implications for the next phases in its development. The authors identify and examine relevant phenomena which are related to the...

Non-executive directors play a very important role in modern business. Providing a rare emphasis on 'soft skills', culture and relationship building, this comprehensive guide offers a unique insight into what it's actually like to be a non-executive...

Digital marketing in Simple Words is a handy book by Hamed Safri, a well-known digital marketer, and entrepreneur. He has tried to explain and cover all subjects related to digital marketing from A to Z in literally simple words.This textbook describes...

This book looks at Japanese companies in manufacturing and services sectors and how they are trying to emerge from the prolonged uncertainty of the pandemic. The chapters are written by those dealing with Japanese business under the shadow of the...

Internationalisation has been a binding request for firms dealing with the challenges of the present-day realities. Extant international business publications have recently begun to point out the relationship between the notions of 'business model' and...

Corporate restructuring (acquisitions, alliances and divestment) is a visible form of corporate strategy. For example, firm investments in buying and selling assets exceed the gross domestic product of the majority of nations. Most research in this area...

Focusing on the experiences of foreign employees working in Japanese firms, this book identifies the trends and realities facing both expatriates and firms in the current landscape of the Japanese labour market. By utilising interview data from both...

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the "public domain in the United States of America, and possibly other nations. Within the United...

Go global with confidenceYour translation agency is your voice to the world. Select the right agency, and the world will hear you loud and clear. But how do you select the right agency?This book will help. You'll learn what questions to ask...

This book analyses and compares taxation in different countries. It looks at what tax systems have in common, how they differ and seeks to explain the the similarities and the differences.No attempt is made to confine the analysis on each topic to the...

The reform of the financial-industrial infrastructure cannot be undertaken without considering fully the political culture in which it exists. But such reforms can only best be initiated from within the capitalist system itself by those most technically...

John Manzella, recognized author, speaker and global business consultant, shares his inside perspective on the complex challenges that face America in the domestic and global arena. Get a glimpse of which events cause powerful chain reactions and how...

This groundbreaking book provides an essential set of readings and case studies that facilitates a much-needed fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in Emerging markets, and about the role of...

Managing Human Resources in the Middle East provides the reader with an understanding of the dynamics of HRM in this important region.  Systematic analysis highlights the main factors and variables dictating HRM policies and practices within each...

Globalization and Everyday Life provides an accessible account of globalization by developing two themes in particular. First, globalization is an outcome of structural and cultural processes that manifest in different ways in economy, politics, culture...

Fiscal policy is an incredibly important tool for governments across the world, with many countries facing dilemmas in crafting fiscal policies to meet changing demographic needs, greater demands for social welfare and sudden spending due to shocks such...

Enhancing our understanding of HRM in the Chinese industrial sector, this book explores the emerging role of HRM in China's industrial enterprises. A significant contribution to the theory of HRM, this book will be essential reading for students and...

For decades governments, politicians, and trade unions have feared that firms investing abroad involved a loss of employment and a decline in wages for the home country, the implied assumption being that global production and consumption are somehow...

World Financial Orders challenges the predominance of neo-liberalism as a mode of knowledge about contemporary world finance, and claims that it neglects the social and political bases as well as the malign consequences of change. He looks to the field...

Both the European Union and Japan have been major beneficiaries and supporters of the liberal international order, first led by the United States since the end of World War II. During this period, they have emerged as global powers, however, the very...

Global Business Intelligence refers to an organization's ability to gather, process and analyze pertinent international information in order to make optimal business decisions in a timely manner. With a challenging economic and geopolitical environment,...

Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn't considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more...