International business Books

This is an open access book under CC BY-NC-ND.This open access book is a comprehensive solution proposed by Dr. Chen Dongsheng for the issues of medical care, pension, and fund raising in the era of longevity. This book studies the relationship among...

This book is an effort to provide a "primary source", a guide for Chinese/American cross-cultural negotiations, which has been constructed and amassed by professionals living and working in China. Research included personal interviews, surveys, case...

This book covers multiple areas such as technology and the type of application in aviation, tourism and hospitality with looking at current and future technology application, as well as in a rural tourism perspective. The strength of this book comes from...

This book focuses on digital innovation and sustainability in the Asian region in the context of business and management. Managers and policy makers rely on digital technologies to face the region's sustainability challenges and solve sustainability...

This book explores how identity plays a pivotal role in tourism consumption. Almost all tourism-related consumption studies underestimate or refer inadequately to identity's relationship with tourism consumption. As identity phenomenon is considerably a...

This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to readers, and boosting the process of national economic construction and enterprise transformation...

This book evaluates African Special Economic Zones from the perspective of learning from China's experiences with such Zones and the impact of Chinese policy and investment on African Zones. Utilising case studies of perceived successful Special Economic...

This book discusses the aspects of global competition in terms of the strategies that could be applied to improve the competitive position of businesses and consolidate gains particularly in the Thai market. The book is composed of 10 chapters focusing...

This book focuses on the growth of entrepreneurship in Oceania. This means focusing on cultural endeavors as well as digital and technology-based forms of entrepreneurship. It is the first to explore how Oceania has a distinctive type of business appeal...

This book, by one of world's most innovative business scholars and a pioneering philosopher of Edmund Husserl, creatively applies insights from neuroscience, philosophy of experience called "phenomenology" to highly successful and intuitive method of...

This book presents a post-COVID glimpse at how top Chinese policymakers and intellectuals understand China's future in global international relations, reviewing the global economy, China's economy, society and diplomacy, and the international situation...

Research in this book focuses on the strategic behaviour of the State as a shareholder in businesses, and the implications it has for the other shareholder(s) and business performance. It investigates the institutional characteristics of State-linked and...

This book examines the nature of the marketization of corporate boards following the introduction of the split share reform, corporate board and shareholder relations, corporate performance, and risk-taking conduct in China. The chapters cover...

This book explores the rapid growth of the sharing economy, specifically of Airbnb, in recent years and how it has challenged traditional economies in many countries around the globe. With almost 5 million listings in more than 190 countries, many...

This book discusses the role historical events played in determining the pattern of growth of Indian manufacturing. Two important historical events significantly influenced the course of Indian manufacturing from the 15th century AD. The first was the...

This book discusses several important issues related to corporate governance reporting, corporate social responsibility (CSR), fraud and bankruptcy. It gathers papers presented at the 6th International Conference on Governance, Fraud, Ethics and Social...

This book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With increasing consumer purchasing power, readily accessible global brands, heavy application of digital technology and social media, as...

G.1 China's Cruise Industry in 2016-2017: Transformation, Upgrading and Steady Development.- G.2Ten Hot Spots of China's Cruise Industry Development during 2016-2017.- G.3 Active Connection to "One Belt And One Road" Initiative to Enable The...

This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and tactical marketing, including the marketing mix, segments and targeting, product and market...

This book is the first anthology compiled in English by the CEIBS Case Center to promote China-focused cases worldwide. Included are ten of twenty six award-winning cases from the Global Contest for the Best China-Focused Cases during 2015 to 2017: these...

This book looks at various aspects of tourism education in Asian countries and the impacts of sustainable development in tourism education to the Asian student markets. It provides an insightful and authoritative account of the various issues that are...

This book serves as a comprehensive guide to understanding the theories and applications in managing the Asian fashion supply chain, presenting both quantitative and exploratory studies. Providing academicians and practitioners insights into the latest...

This book provides the first comprehensive academic study of what China's trade with, and investment in, African countries mean for the socio-economic well-being of the continent. Based on the African Tree of Organic Growth Framework developed in the...

In this book, Korean multinational enterprises management strategies in China are analyzed. China is re centering Asia around its newfound economic might, even as neighboring countries such as Japan and Korea will remain more economically developed for...

This book emphasizes the need for new directions and approaches for social and economic development in the emerging nations of the Asia-Pacific region through the use of Smart Technologies. It takes a holistic view of socio-economic and technical...

This book explores the historical and economic development of South Korea, its culture, as well as the benefits, opportunities and challenges that German companies have faced in their cooperation with South Korean enterprises. More specifically, it...

This book focuses on Indianmanufacturing industries and analyses the impact of inward foreign directinvestment on the domestic sector on the one hand, and exports and outwardforeign direct investment by Indian companies on the other. Although theemphasis...

Contemporary sports have transformed from entertainment activities that bring people together to a lucrative business that sparks sport fans to engage and share content on social media. A successful sport event promotes the visibility of sponsors'...

This volume offers a comprehensible account of the development and evolution of moral systems. It seeks to answer the following questions: If morals are eternal and unchanging, why have the world's dominant religious moral systems been around for no...

In every system aimed at trade liberalisation, it is necessary to balance this goal with the protection of (other) values. Not only does this have economic implications, but it also strikes at the heart of regulatory autonomy,...

In the present stage of integration, private and public market integration is really what the European Community is all about. A stable security settin- itself, in part, a result of European integration - and cooperative...

At the outbreak of the global financial crisis, 2008, the G20 was widely acknowledged as helping prevent an even more serious decline in the global economy. It helped to calm the panic in financial markets and articulate a set of possible policy options...

This book was written in honour of Professor Kalyan K. Sanyal, who was an excellent educator and renowned scholar in the field of international economics. One of his research papers co-authored with Ronald Jones, entitled "The Theory of Trade in Middle...

With motivated human resources and a rich natural bounty, Myanmar is expected to take off with sustained growth and eventually attain a unique welfare state. On the basis of the authors' field surveys and innumerable dialogues with public officials,...

This book outlines the core concept of the theory of mixed oligopoly and presents recent results that have arisen in a mixed oligopolistic market. The wave of privatization since the 1980s has taken the development of the theory of mixed oligopoly in...

The Asian model of export-led growth served it well in the post-war period, but prolonged sluggish growth of the developed economies following the global financial crisis, together with growing inequality and rising environmental problems, point to the...

This book compiles the presentations and discussions from the international symposium "Beyond Global Capitalism" that was held with the contributions of Emmanuel Todd, Ha-Joon Chang, and other scholars in Kyoto, Japan, in 2013. The book is intended make...

This book introduces in an accessible way how CSR and its reporting are being used to address problems of corruption and tax evasion or tax avoidance. It discusses the efforts, both of organizations and governments to integrate these issues into CSR...

Presenting a wealth of highly original and innovative analyses and case studies, this book examines the strategic ties between various emerging economies, their different approaches to finding mutual trade solutions, and new trends in the use of...

On 1 August 2008 the Chinese Anti-Monopoly Law entered into force, introducing a comprehensive framework for competition law to the Chinese market. One set of the new rules pertains to merger control. China's Ministry of Commerce (MOFCOM) was nominated...

Kristina Mnich führt eine umfassende Literaturrecherche zu Reintegrationsschwierigkeiten von Expatriates und der Existenz des Rückkehrschocks durch. In einer empirischen Untersuchung zu deutschen Auslandsrückkehrern zeigt die Autorin eindringlich die...

This study investigates the awareness and practice of responsible lobbying in the EU and analyzes benefits and antecedents. A multidimensional model of responsible lobbying is developed which provides normative guidelines and allows for determining the...

Alexandra Drescher untersucht anhand des deutschen Kapitalmarktes, ob das Corporate-Social-Responsibility-Engagement eines Unternehmens Einfluss auf den Erfolg von Mergers & Acquisitions hat. Sie analysiert, ob das Management eines Unternehmens mit...

Auf der Basis mehrerer empirischer Untersuchungen analysiert Corinna Hehlmann interkulturelle Unterschiede von Konsumentenreaktionen auf das Verhalten von Unternehmen und betrachtet dabei allgemein negatives und positives Verhalten sowie...

Einführung.- Gebietsaufteilung, politische Struktur, regionale Sprachen.- Die Stärken der spanischen Wirtschaft.- Arbeitsmarkt.- Firmengründung: wichtigste Gesellschaftsformen.- Wirtschaftsförderung: Rahmenbedingungen für Subventionen.- Ausbildungssystem...

Nadine Poser highlights the need for digital transformation in international organizations, not only from a business perspective but from a human point of view. Information technology is on the rise and with it the demand for highly influential digital...

This paper provides a guideline for how the entire process chain of automotive after-sales services could be researched in China. In addition, Schwartz's individual level value theory is introduced as a beneficial operationalisation approach to cultural...

This book investigates the recent rise of the market-orientedvalue chain approach in development policy with a focus on the agro-exportsector in the Global South. The research project aims at unveiling thepolitical, social and cultural processes around...