Chuck Cliburn provides the reader with an inside view of life in this complex and competitive industry beginning in 1974 and spanning the next four decades. It speaks to the struggles of the once-mighty computer companies to simply survive as computers changed from highly proprietary moneymakers to open-system commodities in the late eighties and nineties and how some survived while others did not. The book addresses the significant workplace and cultural changes that have occurred over the decades and discusses the details of winning and losing deals sometimes exceeding $100 million. Those that have survived have done this by adjusting to a world with an insatiable appetite for information and a decreasing appetite for computers.
Chuck Cliburn began his career with the Burroughs Corporation as a Sales and Marketing Trainee in 1974
and carried a quota for the next 38 years with three of the industry's largest tech firms. He held sales and management positions in Phoenix, Las Vegas, Miami, Philadelphia, Jacksonville, and Tallahassee before founding New Capitol IT in 2013 - a consulting and lobbying firm specializing in the IT industry.
Chuck Cliburn provides the reader with an inside view of life in this complex and competitive industry beginning in 1974 and spanning the next four decades. It speaks to the struggles of the once-mighty computer companies to simply survive as computers changed from highly proprietary moneymakers to open-system commodities in the late eighties and nineties and how some survived while others did not. The book addresses the significant workplace and cultural changes that have occurred over the decades and discusses the details of winning and losing deals sometimes exceeding $100 million. Those that have survived have done this by adjusting to a world with an insatiable appetite for information and a decreasing appetite for computers.
Chuck Cliburn began his career with the Burroughs Corporation as a Sales and Marketing Trainee in 1974
and carried a quota for the next 38 years with three of the industry's largest tech firms. He held sales and management positions in Phoenix, Las Vegas, Miami, Philadelphia, Jacksonville, and Tallahassee before founding New Capitol IT in 2013 - a consulting and lobbying firm specializing in the IT industry.
Selling Technology offers a look at high-tech markets from within, through the experience of salespeople, purchasing agents, and engineers who construct markets for emergent technologies through...
"Using Technology to Sell is filled with practical, effective techniques to sell more by leveraging the plethora of tools and information in today's world. By applying these principles, you'll open...
Discover your next great read at BookLoop, Australiand online bookstore offering a vast selection of titles across various genres and interests. Whether you're curious about what's trending or searching for graphic novels that captivate, thrilling crime and mystery fiction, or exhilarating action and adventure stories, our curated collections have something for every reader. Delve into imaginative fantasy worlds or explore the realms of science fiction that challenge the boundaries of reality. Fans of contemporary narratives will find compelling stories in our contemporary fiction section. Embark on epic journeys with our fantasy and science fiction titles,
Shop Trending Books and New Releases
Explore our new releases for the most recent additions in romance books, fantasy books, graphic novels, crime and mystery books, science fiction books as well as biographies, cookbooks, self help books, tarot cards, fortunetelling and much more. With titles covering current trends, booktok and bookstagram recommendations, and emerging authors, BookLoop remains your go-to local australian bookstore for buying books online across all book genres.
Shop Best Books By Collection
Stay updated with the literary world by browsing our trending books, featuring the latest bestsellers and critically acclaimed works. Explore titles from popular brands like Minecraft, Pokemon, Star Wars, Bluey, Lonely Planet, ABIA award winners, Peppa Pig, and our specialised collection of ADHD books. At BookLoop, we are committed to providing a diverse and enriching reading experience for all.
Sign In
your cart
Your cart is empty
Menu
Search
PRE-SALES
If you have any questions before making a purchase chat with our online operators to get more information.
