Managing Retail Consumption locates retailing in its social context and develops the position that retailing can be regarded as a site of consumption, identity creation and pleasure. It develops a consumption perspective, which provides a balanced approach between management and the social sciences. The consumption perspective considers the way retail sites are created or manipulated with a view to understanding the interplay between the provider's requirements and the consumer's ability to manage, structure and edit their repertoire of responses.
Managing Retail Consumption locates retailing in its social context and develops the position that retailing can be regarded as a site of consumption, identity creation and pleasure. It develops a consumption perspective, which provides a balanced approach between management and the social sciences. The consumption perspective considers the way retail sites are created or manipulated with a view to understanding the interplay between the provider's requirements and the consumer's ability to manage, structure and edit their repertoire of responses.
In the early 1930s Soviet authorities launched a campaign to create "socialist" retailing and also endorsed Soviet consumerism. How did the Stalinist regime reconcile retailing and consumption with...
This book argues that we need to focus attention on the ways that workers themselves have invested subjectively in what it means to be a worker. By doing so, we gain an explanation that moves us...
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