India's New Middle Class , Leela Fernandes digs into the implications of this growth and uncovers-in the media, in electoral politics, and on the streets of urban neighborhoods-the complex politics of caste, religion, and gender that shape this rising population.
Today India's middle class numbers more than 250 million people and is growing rapidly. Public reports have focused mainly on the emerging group's consumer potential, while global views of India's new economy range from excitement about market prospects to anxieties over outsourcing of service sector jobs. Yet the consequences of India's economic liberalization and the expansion of the middle class have transformed Indian culture and politics. In India's New Middle Class, Leela Fernandes digs into the implications of this growth and uncovers-in the media, in electoral politics, and on the streets of urban neighborhoods-the complex politics of caste, religion, and gender that shape this rising population.
Today India's middle class numbers more than 250 million people and is growing rapidly. Public reports have focused mainly on the emerging group's consumer potential, while global views of India's new economy range from excitement about market prospects to anxieties over outsourcing of service sector jobs. Yet the consequences of India's economic liberalization and the expansion of the middle class have transformed Indian culture and politics. In India's New Middle Class, Leela Fernandes digs into the implications of this growth and uncovers-in the media, in electoral politics, and on the streets of urban neighborhoods-the complex politics of caste, religion, and gender that shape this rising population.
Hailed as the beneficiary, driving force and result of globalisation, India's middle-class is puzzling in its diversity, as a multitude of traditions, social formations and political constellations...
This book fills an important gap in the existing literature on economic liberalization and globalisation in India by providing much needed ethnographic data from those affected by neoliberal...
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