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Data Driven Game Development

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Paperback / softback
146 Pages
6 September 2026
RRP: $115.99
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This book covers how data can be used to develop and improve video games from multiple aspects, based on the author’s extensive experience working in the video game industry for over 16 years.

This book is a comprehensive tool for learning about data of various types, including analytics, research, and financial. It details a journey of building up from zero data maturity to full data maturity, covering both analytics and UX research departments, using case studies from real-life scenarios. By the end of this book, readers will have a better understanding about gathering and analysing data, then presenting actionable insights that lead to a better game and a better player experience.

This book will be ideal for any aspiring or existing games industry professional looking to understand how to use data to build better games.

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    Product Details
    ISBN-13
    9781041230939
    Author
    Nicklaus Goh
    Publisher
    CRC Press
    Published
    6 September 2026
    Format
    Paperback / softback
    Pages
    146

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    RRP: $115.99
    $115.00
    Ships in 2-5 business days

    Delivery estimate

    Hurry up! Current stock:

    Data Driven Game Development

    RRP: $115.99
    $115.00

    Description

    This book covers how data can be used to develop and improve video games from multiple aspects, based on the author’s extensive experience working in the video game industry for over 16 years.

    This book is a comprehensive tool for learning about data of various types, including analytics, research, and financial. It details a journey of building up from zero data maturity to full data maturity, covering both analytics and UX research departments, using case studies from real-life scenarios. By the end of this book, readers will have a better understanding about gathering and analysing data, then presenting actionable insights that lead to a better game and a better player experience.

    This book will be ideal for any aspiring or existing games industry professional looking to understand how to use data to build better games.

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