All business and organizations-- large or small-- need positive public attention to achieve success. Yet many managers are unaware of how to get publicity for their business and how to use the media to their advantage. Now readers can follow the path of successful publicity and public relations professionals.
Expert Raleigh Pinskey shares everything she and other top publicists, newspaper editors, and TV and radio producers know about understanding the media and harnessing the power of publicity-- from launching campaigns to handling interviews... from free PR to the dos and don'ts of visual materials.
More than just a step-by-step guide, "You Can Hype Anything"provides the hands-on advice and intuitive skills that generate results. Filled with ingenious tactics and the collective wisdom of the pros, this insider's guide to the publicity game is a must for everyone with a business, talent, event or product to promote... and sell!
All business and organizations-- large or small-- need positive public attention to achieve success. Yet many managers are unaware of how to get publicity for their business and how to use the media to their advantage. Now readers can follow the path of successful publicity and public relations professionals.
Expert Raleigh Pinskey shares everything she and other top publicists, newspaper editors, and TV and radio producers know about understanding the media and harnessing the power of publicity-- from launching campaigns to handling interviews... from free PR to the dos and don'ts of visual materials.
More than just a step-by-step guide, "You Can Hype Anything"provides the hands-on advice and intuitive skills that generate results. Filled with ingenious tactics and the collective wisdom of the pros, this insider's guide to the publicity game is a must for everyone with a business, talent, event or product to promote... and sell!
Everyone needs someone in their life to believe in them and tell them, "You can do it"! You Can Be Anything is an inspirational story that uses rhythmic rhyme to express all the hopes, dreams, and...
This book seeks to achieve three things; First, inspire all, especially young girls to pursue their dreams, no matter what it is. Secondly, the author lightly touches on grief, and offers positive...
The most inspiring people in the world started with a dream that a lot of other people thought wasn't possible. By setting their minds to something and working hard, they proved that their dream was...
This is the self-confidence building children's book you wish you had as a kid!Bobbie, a bright and bold young honeybee, causes quite the buzz when she shares her dreams of doing much more than just...
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