The increasing transnational business activities of enterprises and globalizationin general, make it more and more important for companies toexpand their business activities abroad. Besides the information on the commercial,political and economic factors about the host country the companyconducts business with, the cultural aspect should not be neglected. Interculturalcompetence is as important as facts and figures in order to successfullyconduct business overseas. Therefore every employee who is intouch with individuals from different cultural backgrounds ought to be ableto manage this intercultural contact. Even though a foreign culture cannot belearned, its main features and characteristics can be observed, analyzed andunderstood. This book interprets the cultural challenges of German - Americancooperation and sensitizes the employees for intercultural matters. Problemsand difficulties that occur when people of different cultural backgroundswork together are revealed and explained, with the main focus onthe German and the American culture.
The increasing transnational business activities of enterprises and globalizationin general, make it more and more important for companies toexpand their business activities abroad. Besides the information on the commercial,political and economic factors about the host country the companyconducts business with, the cultural aspect should not be neglected. Interculturalcompetence is as important as facts and figures in order to successfullyconduct business overseas. Therefore every employee who is intouch with individuals from different cultural backgrounds ought to be ableto manage this intercultural contact. Even though a foreign culture cannot belearned, its main features and characteristics can be observed, analyzed andunderstood. This book interprets the cultural challenges of German - Americancooperation and sensitizes the employees for intercultural matters. Problemsand difficulties that occur when people of different cultural backgroundswork together are revealed and explained, with the main focus onthe German and the American culture.
Eddie Elephant has never seen anyone like Jake Giraffe before. Jake is different from Eddie in so many ways. What should Eddie think of Jake? How should Eddie feel toward Jake? What should Eddie do...
You can pretty much say that the ancient civilizations of Egypt and Nubia are like two peas in a pod. There were a lot of similarities between them, particularly in sacred traditions, architecture,...
The world is a beautiful, diverse place, and it's essential that we embrace and respect each other's differences. This book hopes to inspire young readers to see beyond the labels that society...
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