This book is an essay and a professional guide at the same time. Itconsists ofallthe most important masterworks and experiences, and is a "captain's log" with 100 examples of the most relevant and originaltransmediauniverses invented over the past years, from America to Europe, from Asia to Africa and Australia.The discussion isendorsedbythe presence offirst rated professionals and academics who list among the most important international producers, authors and scholars intransmediahistory.Angry Birdsand the Marvel Cinematic Universe,Mr. RobotandGames of Thrones,The Dark Knight,WestworldandHunger Games,AvatarandAssassin's Creed,LOSTandPrometheus,Sin City,Mad ManandHalo,DexterandStar Warsor brands like BMW and Burberry, Chanel and LEGO, HBO and Coke, IKEA, Harley Davidson and Discovery Channel.
This book is an essay and a professional guide at the same time. Itconsists ofallthe most important masterworks and experiences, and is a "captain's log" with 100 examples of the most relevant and originaltransmediauniverses invented over the past years, from America to Europe, from Asia to Africa and Australia.The discussion isendorsedbythe presence offirst rated professionals and academics who list among the most important international producers, authors and scholars intransmediahistory.Angry Birdsand the Marvel Cinematic Universe,Mr. RobotandGames of Thrones,The Dark Knight,WestworldandHunger Games,AvatarandAssassin's Creed,LOSTandPrometheus,Sin City,Mad ManandHalo,DexterandStar Warsor brands like BMW and Burberry, Chanel and LEGO, HBO and Coke, IKEA, Harley Davidson and Discovery Channel.
Vor über zehn Jahren beschäftigte sich der Medienwissenschaftler Henry Jenkins mit der Matrix-Filmreihe und skizzierte in dieser Auseinandersetzung seine Idee des Transmedia Storytellings: Über...
Editors Marsha Kinder and Tara McPherson present an authoritative collection of essays on the continuing debates over medium specificity and the politics of the digital arts. Comparing the term...
In Transmedia Work¸ Karin Fast and André Jansson explore several key questions that frame the study of the social and cultural implications of a digital, connected workforce. How might we understand...
This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target...
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