This handbook provides a wide-ranging, authoritative, and cutting-edge overview of language and persuasion. Featuring a range of international contributors, the handbook outlines the basic materials of linguistic persuasion - sound, words, syntax, and discourse - and the rhetorical basics that they enable, such as appeals, argument schemes, arrangement strategies, and accommodation devices.
After a comprehensive introduction that brings together the elements of linguistics and the vectors of rhetoric, the handbook is divided into six parts. Part I covers the basic rhetorical appeals to character, the emotions, argument schemes, and types of issues that constitute persuasion. Part II covers the enduring effects of persuasive language, from humor to polarization, while a special group of chapters in Part III examines figures of speech and their rhetorical uses. In Part IV, contributors focus on different fields and genres of argument as entry points for research into conventions of arguing. Part V examines the evolutionary and developmental roots of persuasive language, and Part VI highlights new computational methods of language analysis.
This handbook is essential reading for those researching and studying persuasive language in the fields of linguistics, rhetoric, argumentation, communication, discourse studies, political science, psychology, digital studies, mass media, and journalism.
This handbook provides a wide-ranging, authoritative, and cutting-edge overview of language and persuasion. Featuring a range of international contributors, the handbook outlines the basic materials of linguistic persuasion - sound, words, syntax, and discourse - and the rhetorical basics that they enable, such as appeals, argument schemes, arrangement strategies, and accommodation devices.
After a comprehensive introduction that brings together the elements of linguistics and the vectors of rhetoric, the handbook is divided into six parts. Part I covers the basic rhetorical appeals to character, the emotions, argument schemes, and types of issues that constitute persuasion. Part II covers the enduring effects of persuasive language, from humor to polarization, while a special group of chapters in Part III examines figures of speech and their rhetorical uses. In Part IV, contributors focus on different fields and genres of argument as entry points for research into conventions of arguing. Part V examines the evolutionary and developmental roots of persuasive language, and Part VI highlights new computational methods of language analysis.
This handbook is essential reading for those researching and studying persuasive language in the fields of linguistics, rhetoric, argumentation, communication, discourse studies, political science, psychology, digital studies, mass media, and journalism.
The Routledge Handbook of Language and Culture presents the first comprehensive survey of research on the relationship between language and culture. It provides readers with a clear and accessible...
** Winner of AAAL Book Award 2020 ****Shortlisted for the BAAL Book Prize 2018** The Routledge Handbook of Migration and Language is the first comprehensive survey of this area, exploring...
Discover your next great read at BookLoop, Australia's trusted online bookstore offering a vast selection of titles across various genres and interests. Whether you're curious about what's trending or searching for graphic novels that captivate, thrilling crime and mystery fiction, or exhilarating action and adventure stories, our curated collections have something for every reader. Delve into imaginative fantasy worlds or explore the realms of science fiction that challenge the boundaries of reality.
Stay updated with the literary world by browsing our trending books, featuring the latest bestsellers and critically acclaimed works. Explore titles from popular brands like Minecraft, Pokemon, Star Wars, Bluey, Lonely Planet, ABIA award winners, Peppa Pig, and our specialized collection of ADHD books. At BookLoop, we are committed to providing a diverse and enriching reading experience for all.
Sign In
your cart
Your cart is empty
Menu
Search
PRE-SALES
If you have any questions before making a purchase chat with our online operators to get more information.
