The many studies on scientific and technical communication theory discuss the necessity of audience analysis in the classroom. Often, these discussions to address audience needs focus on how to negotiate the oppositional influences of the academy and industry. As a result, scientific and technical communication pedagogy and practice often omits race as a salient component. While contemporary theoretical and research efforts pursue humanistic-subjective perspectives, the audience analysis pedagogy has not yet extended to interrogating racial characteristics.This book fills that gap in constructing the audience from a raced perspective, by examining their language use and visual identity. Social construction theory, along with discourse and visual analysis methodologies, is used to analyze the social practices of African American women in an online community. This analysis can equip scientific and technical communication students with the tools for constructing a more complex audience. Researchers and students who are interested in online communities, African American rhetoric or the conjunction of the two, may also find this book informative.
The many studies on scientific and technical communication theory discuss the necessity of audience analysis in the classroom. Often, these discussions to address audience needs focus on how to negotiate the oppositional influences of the academy and industry. As a result, scientific and technical communication pedagogy and practice often omits race as a salient component. While contemporary theoretical and research efforts pursue humanistic-subjective perspectives, the audience analysis pedagogy has not yet extended to interrogating racial characteristics.This book fills that gap in constructing the audience from a raced perspective, by examining their language use and visual identity. Social construction theory, along with discourse and visual analysis methodologies, is used to analyze the social practices of African American women in an online community. This analysis can equip scientific and technical communication students with the tools for constructing a more complex audience. Researchers and students who are interested in online communities, African American rhetoric or the conjunction of the two, may also find this book informative.
This comprehensive guide is an essential resource for aspiring teachers and seasoned educators alike. From lesson planning and classroom management techniques to strategies for working with diverse...
This edited volume explores the historical, practical and pedagogical possibilities for expressing and cultivating empathy through works of art. While aspects of what we today recognize as empathy...
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the "public domain in the United States of...
Discover your next great read at BookLoop, Australiand online bookstore offering a vast selection of titles across various genres and interests. Whether you're curious about what's trending or searching for graphic novels that captivate, thrilling crime and mystery fiction, or exhilarating action and adventure stories, our curated collections have something for every reader. Delve into imaginative fantasy worlds or explore the realms of science fiction that challenge the boundaries of reality. Fans of contemporary narratives will find compelling stories in our contemporary fiction section. Embark on epic journeys with our fantasy and science fiction titles,
Shop Trending Books and New Releases
Explore our new releases for the most recent additions in romance books, fantasy books, graphic novels, crime and mystery books, science fiction books as well as biographies, cookbooks, self help books, tarot cards, fortunetelling and much more. With titles covering current trends, booktok and bookstagram recommendations, and emerging authors, BookLoop remains your go-to local australian bookstore for buying books online across all book genres.
Shop Best Books By Collection
Stay updated with the literary world by browsing our trending books, featuring the latest bestsellers and critically acclaimed works. Explore titles from popular brands like Minecraft, Pokemon, Star Wars, Bluey, Lonely Planet, ABIA award winners, Peppa Pig, and our specialised collection of ADHD books. At BookLoop, we are committed to providing a diverse and enriching reading experience for all.
Sign In
your cart
Your cart is empty
Menu
Search
PRE-SALES
If you have any questions before making a purchase chat with our online operators to get more information.
