Speaking Frankly About Customer Relationship Management is a comprehensive guide to the strategic and technological elements of building and maintaining solid customer relationships. Author JC Quintana provides practical advice and real-world examples to help readers develop effective strategies for managing customer relationships. Through clear and concise explanations of customer-focused strategy and technology enablement, readers will learn how to create a culture of customer-company equity that fosters value co-creation and drives business success.
JC addresses the challenges of managing customer relationships in the digital age, offering insights into the use of technology to enhance customer experiences. Whether you're a business owner, manager, customer service representative, or seller, Speaking Frankly About Customer Relationship Management is essential for anyone looking to improve their customer relationship management skills.
Speaking Frankly About Customer Relationship Management
RRP:
$27.00
Description
Foreward by Dr. Dan Dana (Conflict Resolution)
& John Marchica (The Accountable Organization)
Speaking Frankly About Customer Relationship Management is a comprehensive guide to the strategic and technological elements of building and maintaining solid customer relationships. Author JC Quintana provides practical advice and real-world examples to help readers develop effective strategies for managing customer relationships. Through clear and concise explanations of customer-focused strategy and technology enablement, readers will learn how to create a culture of customer-company equity that fosters value co-creation and drives business success.
JC addresses the challenges of managing customer relationships in the digital age, offering insights into the use of technology to enhance customer experiences. Whether you're a business owner, manager, customer service representative, or seller, Speaking Frankly About Customer Relationship Management is essential for anyone looking to improve their customer relationship management skills.
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