Add Wish List Add to Cart The item has been added Hitmakers Ana Andjelic In this book, world-renowned brand expert, Ana Andjelic, shows how modern brand strategy needs to be redefined as the strategy of cultural influence, how brands today influence culture, how brands... RRP: $82.75 Add to Cart The item has been added
Add Wish List Add to Cart The item has been added Hitmakers Ana Andjelic Modern brands are hitmakers. Knowing how to influence consumers through collaborations, merch, entertainment, brand codes, icons and other cultural products (and not through advertising) is a matter... RRP: $362.00 $357.00 Add to Cart The item has been added