In a digital world in which lay people have an increasingly strong voice in the public sphere, how can health organisations best exert influence to contain the outbreak and spread of infectious diseases? This book considers the challenges facing public health experts in communicating information effectively to their intended audiences in order to avert the risk of epidemic crises. Drawing on a range of global case studies, including Ebola, H1N1, SARS and HIV/AIDS, the authors examine the complex dynamics at play in digital media in relation to risk perception, scientific expertise and lay scepticism. They assess the implications for health communication policy and practice.
Risk Communication and Infectious Diseases in an Age of Digital Media
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$398.00
Description
In a digital world in which lay people have an increasingly strong voice in the public sphere, how can health organisations best exert influence to contain the outbreak and spread of infectious diseases? This book considers the challenges facing public health experts in communicating information effectively to their intended audiences in order to avert the risk of epidemic crises. Drawing on a range of global case studies, including Ebola, H1N1, SARS and HIV/AIDS, the authors examine the complex dynamics at play in digital media in relation to risk perception, scientific expertise and lay scepticism. They assess the implications for health communication policy and practice.
Family Communication in the Age of Digital and Social Media is an innovative collection of contemporary data-driven research and theorizing about how digital and social media are affecting and...
A primary concern of rare disease diagnosis is the lack of accurate information that may lead to delayed interventions, administering inaccurate treatments, and social consequences. Health...
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