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Resisting McDonaldization

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Paperback / softback
272 Pages
3 October 2002
$176.18
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The McDonaldization thesis argued that contemporary life is succumbing to the standardisation, flexibility and predictability of fast-food service. Restisting McDonaldization engages in a critical appraisal of this thesis. Among the topics discusses are: the rationalization of modern life - the effects of increasing cultural commodification - the impact of globalization on social and cultural life - the changing character of consmer culture - the increasing significance of technology in cultural relations - the politics of modern citizenship

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    Product Details
    ISBN-13
    9780761955184
    Author
    Barry Smart
    Publisher
    SAGE PUBLICATIONS
    Published
    3 October 2002
    Format
    Paperback / softback
    Pages
    272

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    $176.18
    Ships in 3-5 business days

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    Resisting McDonaldization

    $176.18

    Description

    The McDonaldization thesis argued that contemporary life is succumbing to the standardisation, flexibility and predictability of fast-food service. Restisting McDonaldization engages in a critical appraisal of this thesis. Among the topics discusses are: the rationalization of modern life - the effects of increasing cultural commodification - the impact of globalization on social and cultural life - the changing character of consmer culture - the increasing significance of technology in cultural relations - the politics of modern citizenship

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