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Trending Bestseller
Political Campaigning in Referendums
Framing the Referendum Issue
Paperback / softback
06 April 2006
$121.00
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Political Campaigning in Referendums
$121.00
Description
This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party leaders, but that, in a close race, it also shapes the voting and the political future of the incumbent party.
The first study to investigate the dynamics and effects of a referendum campaign on politicians, media and citizens, this innovative volume will be of interest to students and researchers of political communication.
The first study to investigate the dynamics and effects of a referendum campaign on politicians, media and citizens, this innovative volume will be of interest to students and researchers of political communication.
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Financing Referendum Campaigns
Critics of referendums often lament that big money may buy success at the ballot box. But spending by interest groups may also be informative for citizens. This can only happen, however, if the...
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Framing referendum campaigns in the news
This book discusses the framing of referendum campaigns in the news media, focusing particularly on the case of the 2014 Scottish independence referendum. Using a comprehensive content analysis of...
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