This book depicts the marketing scenario of the food processing industries. The whole work is divided into eleven chapters which throws light into the various aspects of the food processing industries stretching of the food processing industries stretching from the supply of raw materials, market demand, problems, prospects, government assistance to the industry and consumer behaviour towards processed foods. The whole work lay special emphasis on the marketing problems faced by the processed food industry in relation with financial and infrastructual problems. The crux of the study cover the entire gamut of the subject ranging from transportation, preservation, distribution, packaging, training of personnel, promotional problems, raw materials and competitiveness of the product in terms of quality and price.
This book depicts the marketing scenario of the food processing industries. The whole work is divided into eleven chapters which throws light into the various aspects of the food processing industries stretching of the food processing industries stretching from the supply of raw materials, market demand, problems, prospects, government assistance to the industry and consumer behaviour towards processed foods. The whole work lay special emphasis on the marketing problems faced by the processed food industry in relation with financial and infrastructual problems. The crux of the study cover the entire gamut of the subject ranging from transportation, preservation, distribution, packaging, training of personnel, promotional problems, raw materials and competitiveness of the product in terms of quality and price.
This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the...
1 Markets, Sources, and the Marketing System.- 1. The United States Market for Food.- 2. The United States Market for Fresh Fruits and Vegetables.- 3. Sources of Fresh Fruits and Vegetables.- 4...
This practical guide provides tips and strategies for effectively marketing fruits and vegetables. Drawing on the expertise of the U.S. Department of Agriculture, the book offers advice on everything...
The postharvest losses of fruits and vegetables in India vary from 20-30 per cent of the production. If these losses are controlled by using postharvest management and processing technology, the...
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