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Managing Green Issues

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Hardback
01 December 2006
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The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is judged, and consequentially it has huge implications for the organization's success, brand values and the sales decisions of consumers towards its products. This revised and updated book contains much practical advice, with engaging case studies, and will guide the modern organization on how to channel environmental issues to gain competitive advantage.For more information visit the website at www.greenissues.com

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    Product Details
    ISBN-13
    9780230500037
    Author
    Tom Curtin
    Publisher
    Springer Nature B.V.
    Published
    01 December 2006
    Format
    Hardback

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    RRP: $93.49
    $91.62
    Ships in 3-5 business days

    Delivery estimate

    Hurry up! Current stock:

    Managing Green Issues

    RRP: $93.49
    $91.62

    Description

    The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is judged, and consequentially it has huge implications for the organization's success, brand values and the sales decisions of consumers towards its products. This revised and updated book contains much practical advice, with engaging case studies, and will guide the modern organization on how to channel environmental issues to gain competitive advantage.For more information visit the website at www.greenissues.com

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