Football is a Numbers Game
Football is a Numbers Game
Description
This was the beginning of Pro Football Focus, an analytics company that now supplies data to all 32 NFL teams and every major broadcasting corporation. PFF player grades appear on the screen during Sunday Night Football broadcasts, and PFF's pioneering research and analysis informs discussions at the highest level, from coaching to drafting to game-planning and player evaluation.
In Football Is a Numbers Game, Matthew Coller chronicles this improbable start-up tale with unprecedented access, exploring the company's origin as a band of obsessive outsiders, its pivotal acquisition by Cris Collinsworth, and its role in the proliferation of data in the NFL and professional sports.
Featuring a cast of memorable characters, this is a portrait of an unlikely business success as well as a behind-the-scenes look at the forces guiding modern NFL teams as they search for a competitive edge.
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