Empowering sustainable performance and competitive advantage in tourism requires a strategic balance between economic growth, environmental stewardship, and social responsibility. As global tourism faces pressure from climate change, resource depletion, and shifting consumer expectations, businesses must adopt sustainable practices to ensure long-term growth. This includes investing in eco-friendly infrastructure, promoting cultural heritage, engaging local communities, and leveraging digital innovation to enhance traveler experiences. By integrating sustainability into operations and marketing strategies, tourism businesses may protect themselves and build brand loyalty, securing a resilient, competitive edge in an eco-conscious economy. Empowering Sustainable Performance and Competitive Advantage in Tourism explores the integration of sustainability into competitive hospitality and tourism practices. It examines the impact of improved tourism on economic growth and market advantage. This book covers topics such as digital technology, policymaking, and sustainable development, and is a useful resource for business owners, policymaking, academicians, researchers, and scientists.
Empowering Sustainable Performance and Competitive Advantage in Tourism
RRP:
$473.00
Description
Empowering sustainable performance and competitive advantage in tourism requires a strategic balance between economic growth, environmental stewardship, and social responsibility. As global tourism faces pressure from climate change, resource depletion, and shifting consumer expectations, businesses must adopt sustainable practices to ensure long-term growth. This includes investing in eco-friendly infrastructure, promoting cultural heritage, engaging local communities, and leveraging digital innovation to enhance traveler experiences. By integrating sustainability into operations and marketing strategies, tourism businesses may protect themselves and build brand loyalty, securing a resilient, competitive edge in an eco-conscious economy. Empowering Sustainable Performance and Competitive Advantage in Tourism explores the integration of sustainability into competitive hospitality and tourism practices. It examines the impact of improved tourism on economic growth and market advantage. This book covers topics such as digital technology, policymaking, and sustainable development, and is a useful resource for business owners, policymaking, academicians, researchers, and scientists.
Successful brand building helps sustain relationships with consumers, creating long-term sustainable competitive advantage and protecting businesses from market turbulence and uncertainties...
Due to the adverse outcomes of the recent global recession and the public deficit crisis in the USA and Europe, Western companies can expect flattening or declining sales in their domestic markets...
Human capital management (HCM) plays a pivotal role in shaping competitive advantage within the tourism industry, where service quality, customer experience, and innovation are key differentiators...
Diploma Thesis from the year 2010 in the subject Business economics - General, grade: 1,7, HHL Leipzig Graduate School of Management, language: English, abstract: "Integrity without knowledge is weak...
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