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E-marketing

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Paperback / softback
16-October-2000
$83.96
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The opportunities are endless but you need to know what you want to achieve and how to go about achieving it. In this comprehensive book Simon Collin provides all the latest information you need to understand and use the range of new tools available. He points out the pitfalls as well as highlighting the advantages of using the Internet. Whether you are still planning a start-up or if you're hoping to bring your marketing efforts up to date, you will find this book an essential starting point.
E-marketing is packed with references to useful websites and each chapter covers a particular area of marketing and explains how it works on the Net

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    Product Details
    ISBN-13
    9780471498971
    Author
    Simon Collin
    Publisher
    John Wiley & Sons (UK)
    Published
    16-October-2000
    Format
    Paperback / softback

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    $83.96
    Ships in 3-5 business days

    Delivery estimate

    Hurry up! Current stock:

    E-marketing

    $83.96

    Description

    The opportunities are endless but you need to know what you want to achieve and how to go about achieving it. In this comprehensive book Simon Collin provides all the latest information you need to understand and use the range of new tools available. He points out the pitfalls as well as highlighting the advantages of using the Internet. Whether you are still planning a start-up or if you're hoping to bring your marketing efforts up to date, you will find this book an essential starting point.
    E-marketing is packed with references to useful websites and each chapter covers a particular area of marketing and explains how it works on the Net

    You Can Find This Title In

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