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Die Bedeutung der Unternehmenskultur bei Merger & Acquisition

Kay Rebmann

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Paperback / softback
15 May 2015
$103.00
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Fusionen und Unternehmenskäufe (Mergers & Acquisitions) sind für Unternehmen ein beliebtes Mittel, um sich im Wettbewerb zu behaupten und die eigene Marktposition zu verbessern. Seit Beginn des 20. Jahrhunderts steigt die Anzahl der Transaktionen in einem Wellenverlauf kontinuierlich an. Dieser Trend wird sich laut einer aktuellen Studie von Ernst & Young auch in den nächsten Jahren fortsetzen. Allerdings lässt sich beobachten, dass ein sehr hoher Prozentsatz von Mergers & Acquisitions in der Vergangenheit als nicht erfolgreich eingestuft wurde.Ziel dieser Arbeit ist es, die aus der Unternehmenskultur resultierenden Gründe für auftretende Probleme bei M&A in der Integrationsphase zu erarbeiten und die Bedeutung der Unternehmenskultur im Post-Merger-Management herauszustellen. Darüber hinaus sollen in der Literatur diskutierte Integrationsmodelle, die die Bedeutung der Unternehmenskultur hervorheben, vorgestellt und ihre Tauglichkeit für die Praxis diskutiert werden.

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$103.00
In Stock: Ships in 3-5 Days
In Stock: Ships in 7-9 Days
Hurry up! Current stock:

Die Bedeutung der Unternehmenskultur bei Merger & Acquisition

$103.00

Description

Fusionen und Unternehmenskäufe (Mergers & Acquisitions) sind für Unternehmen ein beliebtes Mittel, um sich im Wettbewerb zu behaupten und die eigene Marktposition zu verbessern. Seit Beginn des 20. Jahrhunderts steigt die Anzahl der Transaktionen in einem Wellenverlauf kontinuierlich an. Dieser Trend wird sich laut einer aktuellen Studie von Ernst & Young auch in den nächsten Jahren fortsetzen. Allerdings lässt sich beobachten, dass ein sehr hoher Prozentsatz von Mergers & Acquisitions in der Vergangenheit als nicht erfolgreich eingestuft wurde.Ziel dieser Arbeit ist es, die aus der Unternehmenskultur resultierenden Gründe für auftretende Probleme bei M&A in der Integrationsphase zu erarbeiten und die Bedeutung der Unternehmenskultur im Post-Merger-Management herauszustellen. Darüber hinaus sollen in der Literatur diskutierte Integrationsmodelle, die die Bedeutung der Unternehmenskultur hervorheben, vorgestellt und ihre Tauglichkeit für die Praxis diskutiert werden.

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