The series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China's growing importance in today's world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.
The series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China's growing importance in today's world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.
The title is a collection of essays centering on the topic of intercultural communication between Chinese and Western cultures by Tang Yijie, one of the most renowned philosophy scholars in China.
We live in a time of multiple changes and dramatic upheavals. The world is at a historical turning point. The Western economic sector is facing unprecedented challenges. At the dawn of its growing...
Chinese Culture has shaped action patterns as well as people's opinions inChina for several millennia. Thus, their behaviour as well as form of thinking isfundamentally different than what Westerners...
Since the beginning of the twentieth century, hundreds of thousands of documents of all sorts have been unearthed in China, opening whole new fields of study and transforming our modern understanding...
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