The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.
Interest in information technology and the media is growing apace. This book has been specially written to provide an economics framework for analysing the nature and scope, as well as issues,...
This book covers the II International Scientific and Practical Conference "Digital and Information Technologies in Economics and Management" (DITEM2022), which was held on November 21-23, 2022.The...
This insightful and thought-provoking study explores the economic implications of the information technology revolution, from the rise of electronic commerce to the outsourcing of digital services...
The often-advocated view that the information technology revolution will change the world must stem from the basic premiss that investment in IT has a visible impact on productivity and economic...
Positive change in society depends highly on a variety of innovative technologies. Sustainability and transformation of the knowledge society helps create developing nations that can survive during...