3 results for 'Jonathan Schroeder'

Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the...

Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the...

Wittgenstein criticised prevailing attitudes toward the sciences. The target of his criticisms was ‘scientism’: what he described as ‘the overestimation of science’. This collection is the first...