Good Stress

Ten protocols to counteract the "chronic ease" that creates our modern epidemic of dis-ease, from a wellness industry leader who can prove they work-because he's tested them on himself.
Jeff Krasno, founder and CEO of the global wellness platform Commune Media, thought he was healthy. He suffered from brain fog, chronic fatigue and insomnia, but this seemed normal in today's society. When he learned he had diabetes, he thought, How can that be? I run a wellness company!
Jeff was propelled to engage in 'me-search', including interviews with 300 doctors, to turn his health around. Good Stress outlines a practical programme for readers to reset their health based on what he learned.
Discover how chronic disease, including diabetes, dementia, heart disease and cancer, is the result of chronic ease- an endless abundance of calories, sedentary desk jobs, exposure to blue light and separation from nature. Humans evolved with Paleolithic stressors and scarcity, which conferred health and resilience. To rebalance, we need to thoughtfully subject our bodies and minds to the stressors we're built for.
Good Stress distils conversations with Gabor Mate, Mark Hyman, Marianne Williamson, Sharon Salzberg and more. Jeff's wise and relatable voice guides you through 10 practices, including-
Time-restricted eating
Cold and heat exposure
Light therapy
Eating 'stressed plants'
And more.
Jeff shares his experience with each practice, unpacks the science behind it - and its effects - and explains how to do it safely and mindfully.