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Digital Enablement and Innovation in China
Digital Enablement and Innovation in China
Digital Enablement and Innovation in China
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Digital Enablement and Innovation in China

Shan-Ling Pan

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Hardback
184 Pages
RRP: $122.99
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Description  
The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.
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RRP: $122.99
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Flat Rate Shipping  
Easy Returns  

Digital Enablement and Innovation in China

RRP: $122.99
$122.00

Description

The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.

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