Trending Bestseller

Aligning for Advantage

No reviews yet Write a Review
The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.
Hardback
256 Pages
27-February-2014
$158.16
Ships in 3-5 business days

Delivery estimate

Hurry up! Current stock:
Aligning for Advantage argues that to build and sustain business success, companies must synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism. Moreover, to be credible and realizable, these external market and nonmarket strategies need to be equally attuned with, and informed by, the internal corporate vision, values, and culture. The ability to align with and across both the market and the nonmarket is a key determinant of competitive advantage in a multipolar world economy.
Product Details
ISBN-13
9780199604746
Publisher
Oxford University Press UK
Published
27-February-2014
Format
Hardback
Pages
256

This product hasn't received any reviews yet. Be the first to review this product!

$158.16
Ships in 3-5 business days

Delivery estimate

Hurry up! Current stock:

Aligning for Advantage

$158.16

Description

Aligning for Advantage argues that to build and sustain business success, companies must synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism. Moreover, to be credible and realizable, these external market and nonmarket strategies need to be equally attuned with, and informed by, the internal corporate vision, values, and culture. The ability to align with and across both the market and the nonmarket is a key determinant of competitive advantage in a multipolar world economy.